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Airbnb's survival story showing the use of inspired digital marketing strategies to rise to the top analysis performed on airbnbde specifically. Sample case studies – marketing case study 1 marketing and distribution of mushroom sachin and virag are two enterprising youth they have passed out from iim. Marketing plan marketers have essentially four variables to use when crafting a marketing strategy and writing a marketing plan they are price, promotion, product and distribution (also called placement.
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